context
[SEE IT ON YOUR DATA]

Context vs Guru

Guru is a solid cloud wiki with search, but Context goes further with automatic knowledge graph construction, entity extraction, and on-premise deployment for security-conscious teams.

CAPABILITY
CONTEXT
GURU
Deployment
On-premise, VPC, air-gapped
Cloud-only (SaaS)
Knowledge Graph
✓ Automatic entity extraction & graph
✗ No knowledge graph
Entity Extraction
✓ People, projects, concepts auto-linked
✗ Manual tagging only
Primary Function
AI search across all enterprise data
Wiki + knowledge base with search
Citation-Backed Answers
✓ Every answer cites sources
Links to wiki cards
Pricing
Flat infrastructure cost
From $25/seat/month
Data Residency
Your infrastructure
Guru-managed cloud
SOC 2
Yes
Yes

Comparison based on publicly available information as of 2026.

Why teams choose Context over
Guru

Automatic Knowledge Graph

Context automatically extracts entities — people, projects, technologies, concepts — and maps relationships between them. Guru requires manual tagging and curation of wiki cards.

Search Beyond the Wiki

Guru searches its own wiki and a limited set of integrations. Context searches across all your enterprise tools, code repositories, and communication channels simultaneously.

On-Premise for Regulated Industries

Context deploys on your infrastructure — on-premise, VPC, or air-gapped. Guru is cloud-only, which disqualifies it for many regulated environments.

No Manual Curation Required

Guru relies on teams manually creating and maintaining wiki cards. Context ingests your existing data and automatically organizes it through its knowledge graph — no curation overhead.

Guru vs Context compliance

SOC 2 Type IISOC 2 Type IIGDPRGDPRHIPAAHIPAAISO 27001ISO 27001

Context deploys where Guru cannot

DEPLOYMENT ARCHITECTURE

YOUR INFRASTRUCTUREOn-PremiseK3s / K8s / Bare MetalAPI ServerKnowledge GraphLLM (Ollama)PostgreSQLYour VPCAWS / Azure / GCPEKS ClusterKnowledge GraphKubeAI (GPU)S3 / BlobKARPENTER: GPU SCALE-TO-ZEROAir-GappedNo Internet RequiredAPI ServerKnowledge GraphOllama / MLXLocal StorageYOUR DATA NEVER LEAVES YOUR INFRASTRUCTURE

Where Guru
fits well

01

Purpose-built wiki with excellent content authoring and card verification workflows

02

Strong browser extension and Slack integration for surfacing knowledge in context

03

Lower barrier to entry — easy to get started for small teams without engineering resources

Why teams move from
Guru to Context

01

Teams are tired of manually maintaining wiki cards that go stale — Context automates knowledge organization

02

Organizations need to search beyond the wiki across Slack, Jira, GitHub, and other tools

03

Regulated industries require on-premise deployment that Guru cannot offer

04

Growing teams find per-seat pricing unsustainable and want infrastructure-based costs

Move beyond manual knowledge management

Book a 30-minute call to see Context in action and discuss how it fits your infrastructure and security requirements.

BOOK A DEMO